Program

DAY 1 • Oct 21

Virtual & Columbia University

9:00 am to 2:30 pm

Virtual Research Panels — Parallel

Learn about research and communication ideas from scholars and practitioners from more than 28 nationalities in 12 panels.

6:30 pm to 8:30 pm

Opening Ceremony
and Keynote

Join us for the official in-person opening and be inspired by keynote remarks by high-ranking UN officials, scholars, and diplomats.

DAY 2 • Oct 22

Columbia University

9:00 am to 1:00 pm

Plenary Discussion Panels

Engage with high-level experts in 3 panels related to the current communication environment, information integrity, and A.I.

1:00 pm to 2:30 pm

Lunch Break &
Networking

Creating community is at the heart of our conference, and what better way to do this than enjoying local cuisine together.

2:30 pm to 7:00 pm

Plenary Discussion Panels &
Initiative Launch

Engage with high-level experts in 4 panels related to social media, design & branding, communicating for peace, and art & design.

DAY 3 • Oct 23

CUNY Graduate Center

8:30 am to 12:45 pm

In-Person Research Panels — Parallel

Learn about research and communication ideas from 100 scholars and practitioners from more than 32 nationalities in 21 panels.

12:45 pm to 1:30 pm

Lunch: Poster and
Video Presentations

Enjoy how creatives have engaged with our conference theme in video and poster presentations, including an award ceremony.

1:30 pm to 3:45 pm

Roundtables
and Workshops

Learn from and engage with experts as they discuss communication challenges and opportunities for UN organizations.

DAY 1・Wed, October 21, morning & noon

Virtual

Virtual Research Panels

Following an opening ceremony, including remarks by high-ranking UN officials and senior scholars, researchers and practitioners from over 28 nationalities will present their research papers and communication proposals. The virtual conference will conclude with a plenary session and closing remarks by senior scholars in the field of public diplomacy and digital diplomacy.

9:00 AM Eastern Time (NYC)

Opening Ceremony

  • Dr. Stefan Tschauko, Conference Creator & Chair
  • Maher Nasser, United Nations, Director of Outreach
  • Jelena Vujic, Communication and Information & Public Diplomacy Officer, European Union Delegation to the UN
  • Prof. Claire Wardle, Cornell University
  • Dr. Courtney Smith, Dean of the School of Diplomacy and International Relations, Seton Hall University; President, ACUNS
  • Dr. Peter Hoffman, Chair of the Programming Committee; Senior Fellow at the Ralph Bunche Institute (CUNY) and Non-Resident Fellow at the Center on International Cooperation (NYU)

9:30 AM – 10:45 AM

Research Panels: Slot A — Parallel

  • Communication Strategies for a Better World
  • Communication Infrastructure and Communicators in a Better World
  • Framing and Storytelling in a Better World
  • Visual Communication for a Better World

11:00 AM – 12:15 PM

Research Panels: Slot B — Parallel

  • A.I. and Information Integrity in Communicating a Better World
  • Inclusivity and the Global South in Communicating for a Better World
  • Inclusivity and Youth and Children in Communicating for a Better World
  • Methods of Inclusivity in Communicating for a Better World

12:30 PM – 1:45 PM

Research Panels: Slot C — Parallel

  • The Politics of Peace and Security in Communicating for a Better World
  • The Politics of the Sustainable Development Goals in Communicating for a Better World
  • The Politics of Global Public Health in Communicating for a Better World

2:00 PM – 2:30 PM

Concluding Remarks

  • Prof. Daniel Naujoks, Executive Committee; Faculty Director, U.N. Partnership Initiative, Lecturer in International and Public Affairs, Columbia/SIPA
  • Martin Nesirky, former Director of the UN Information Service in Vienna, and former Spokesperson of UN Secretary-General Ban Ki-moon
  • Prof. Nicholas J. Cull, Professor of Communication, USC Annenberg

DAY 1・Wed, October 21, evening

Columbia University, The Forum

Opening Ceremony
and Keynotes

The in-person part of the conference will begin with an opening ceremony and a set of keynotes, highlighting the motivation, aims, and aspirations for this conference. Keynote speakers include high-level UN officials, diplomats, and scholars. As a conclusion, the conference chairs will provide an outlook of the conference.

5:30 PM

Registration

Please arrive early to allow for sufficient time to check in. The auditorium has a capacity of 430 people and attendees will need to use an elevator to get to the auditorium.

6:30 PM

Welcome and Opening Remarks

  • Dr. Stefan Tschauko, Conference Creator & Chair; Adjunct Assistant Professor, Columbia University/SIPA; Visiting Scholar, Ralph Bunche Institute; Instructor, Harvard and Sciences Po Summer Schools
  • Prof. Wafaa El-Sadr, Executive Vice President of Columbia Global; University Professor of Epidemiology, Columbia University
  • Dr. Eli Karetny, Conference Executive Committee; Deputy Director, Ralph Bunche Institute, CUNY Graduate Center
  • Amb. Wolfgang Petritsch, President of the Austrian Marshall Plan Foundation; President of the Austrian Institute for International Affairs; former High Representative for Bosnia and Herzegovina and UN Ambassador

7:00 PM

Keynote Address

  • Melissa Fleming, United Nations Under-Secretary-General for Global Communications
  • Amb. Stavros Lambrinidis, Ambassador of the European Union to the United Nations
  • Prof. Ian Hurd, Professor of Political Science, President of the Faculty Senate, Northwestern University

7:30 PM

Conclusion and Outlook

DAY 2・Thu, October 22, all day

Columbia University, The Forum, Auditorium

Plenary Discussion Panels

In high-level panels, participants from different sectors will share and learn from one another’s reflections on the UN’s communication challenges, approaches, and ideas for solutions. Each panel lasts one hour. The audience is encouraged to ask questions, provide reflections, and suggest solutions.

8:00 AM

Registration

Please arrive early to allow for sufficient time to check in. The auditorium has a capacity of 430 people and attendees will need to use an elevator to get to the auditorium.

9:00 AM

Opening Remarks

  • Prof. Daniel Naujoks, Executive Committee; Faculty Director, U.N. Partnership Initiative, Lecturer in International and Public Affairs, Columbia/SIPA
  • Gillian Sorensen, former UN Assistant Secretary-General for External Relations; Honorary Chair of the Sorensen Center for International Peace and Justice

9:30 – 10:30 AM

Panel 1:
The UN, Communication, and Their Role in Creating a Better World

10:45 – 11:45 AM

Panel 2:
Information Integrity & Informed Stakeholders

“Fully informed” stakeholders are essential for the United Nations to “achieve its purposes,” as recognized in the General Assembly resolution that established the UN’s communication department in 1946. Today, however, the communication environment is undergoing profound disruption. Declining confidence in traditional media, increasingly fragmented audiences, the rapid evolution of digital technologies, and the lack of guardrails around AI are challenging information integrity and making it more difficult for the UN to reach global audiences with accurate, consistent, and reliable information. We must therefore ask: How can UN communication engage audiences, build trust and resilience, and empower digitally literate and informed stakeholders?

12:00 – 1:00 PM

Panel 3:
Emerging Technologies: Challenges and
Opportunities of Artificial Intelligence in Communication

1:00 – 2:30 PM

Lunch Break

Meet and network with conference participants at close-by cafes, such as Dear Mama (great coffee and lunch options across the street), Dinosaur Bar-B-Que (substantive lunch options 3 minutes from the conference location, with nearby views across the Hudson River), Plowshares Coffee Roasters (fantastic coffee!), Harlem-famous Charles Pan-Fried Chicken, or Max Soha (Italian, 5-10 walking minutes).

2:30 – 3:30 PM

Panel 4:
Social Media and Campaigns

Social media and campaigns are among the key ways the United Nations communicates with audiences around the world. What makes these campaigns successful? How can they reach audiences beyond the UN’s existing follower base? And how can they ultimately contribute not only to a more informed public, but also to behavioral change that advances solutions to global challenges, such as addressing climate change and strengthening human rights?

3:45 – 4:45 PM

Panel 5:
Design, Branding, and Visual Communication

Across sectors, design and branding are recognized as tools for achieving organizational goals. But what does branding mean in the context of the United Nations, where there is no conventional product or service to sell? What role do design and visual communication play in shaping how UN organizations are perceived, understood, and engaged with? Drawing on examples of design, branding, and visual communication across the UN system, as well as relevant case studies from other sectors, this panel explores how creative practices can contribute to the performance of UN organizations and the achievement of their mission.

5:00 – 6:00 PM

Panel 6:
Communicating for Peace and International Cooperation

6:15 – 7:15 PM

Panel 7:
Launch: The Impact of Art & Design on International Cooperation

DAY 3・Friday, October 23, morning

CUNY Graduate Center, Concourse

Research Panels & Awards

More than 100 researchers and practitioners representing over 32 nationalities will present research papers and communication proposals on topics at the intersection of communication, the United Nations, and global issues — collectively defining the emerging field of communication in international organizations.

7:30 AM

Registration

8:30 – 9:45 AM

Research Panels: Slot A — Parallel

  • Art and Design for a Better World
  • Visual Communication and Data Visualization for a Better World
  • Storytelling for a Better World
  • Framing for a Better World
  • Branding for a Better World
  • The Impact of Language on Communicating a Better World
  • The Role of Science and Education in Communicating a Better World

10:00 – 11:15 AM

Research Panels: Slot B — Parallel

  • Strategic Communication and Communication Strategies
  • Communication Platforms and Communication Politics
  • Participation and Partnership as Communication
  • Public Diplomacy and Public Support
  • Artificial Intelligence and Communication Strategies
  • Information Integrity and Trust in Contested Communication Terrain
  • Social Media and Virtual Reality in Communicating a Better World

11:30 AM – 12:45 PM

Research Panels: Slot C — Parallel

  • Ideas, Legitimacy, and Trust
  • Institutions for Communicating a Better World
  • Artificial Intelligence Governance, Sovereignty, and Responsibility
  • The Politics of Communication on Migration and Displacement
  • The Politics of Communication on Global Public Health
  • The Politics of Communication on SDGs
  • The Politics of Communication on the Environment

DAY 3・Friday, October 23, noon

CUNY Graduate Center, Concourse

Lunch, Awards, & Poster and Video Showcase

Enjoy lunch while we announce the winners of our Academic Impact Award and Creativity Award. Selected posters and videos will be showcased in the lunch area.

12:45 – 1:30 PM

Lunch Break & Award Ceremony

Enjoy lunch while we announce the winners of our two awards:

  • Communicating for a Better World × ACUNS Academic Impact Award
    This award is given to an outstanding research paper making a significant contribution to the emerging field of communication in international organizations.
  • Communicating for a Better World × AIGA Creativity Award
    This award is given to an excellent creative work — a poster or a video — that provides insights into the visual aspects of UN-related communication, present UN-related data, systems, and progress in visually compelling ways, or offer research insights in formats that are visually engaging, accessible, and compelling.

Remarks will be given by:

  • Dr. Eli Karetny, Conference Executive Committee; Deputy Director, Ralph Bunche Institute, CUNY Graduate Center
  • Dr. Joel P. Christensen, Provost and Senior Vice President for Academic Affairs, CUNY Graduate Center
  • Jennifer Ford, Co-Chair Review Cmte, Executive Director of Marketing and Communications at UF College of Journalism and Communications; Vice President of AIGA

DAY 3・Friday, October 23, afternoon

CUNY Graduate Center, Concourse

Roundtables & Workshops

In 1-hour workshops and roundtables, experts will explore emerging and enduring communication challenges and opportunities for United Nations organizations. Sessions will begin at 1:30 PM and 2:45 PM, respectively.

Communicating Multilateralism in Fragmented Global Public Spheres: Platforms, AI, and the Future of UN Institutional Communication
— parallel

How can the United Nations communicate multilateralism in increasingly fragmented global public spheres? This roundtable examines how platforms, artificial intelligence, geopolitical competition, and declining institutional trust reshape international communication. Bringing together scholars of public diplomacy, digital diplomacy, strategic narratives, international public opinion, and science communication, it explores challenges, their structural causes, and possible responses. Discussions will address the implications of technological infrastructures, platform governance, and competing claims to truth and legitimacy for UN organizations and their stakeholders. Participants will consider how dialogue, relationality, mutual recognition, and ethical responsibility can support more inclusive, trustworthy communication and strengthen possibilities for collective action.

  • Organizer: Zhao Alexandre Huang, Associate Professor of Communication, Gustave Eiffel University; Junior Member of the Fundamental Chair on Public Diplomacy, Institut Universitaire de France
  • Dr. Phillip Arceneaux, Associate Professor of Strategic Communication, Miami University of Ohio
  • Dr. Di Zhang, Professor at the School of Journalism and Communication, Renmin University of China
  • Dr. R.S. (Rhonda) Zaharna, Professor Emerita in the School of Communication, American University, Washington D.C.,
  • Dr. Mengxiao Zhu, Full Professor and Founding Chair of ICA China Chapter

Policy Communications in a
Changing Information Environment
— parallel

Effective communication is essential to evidence-based policymaking, ensuring research is accessible, relevant, trusted and usable. Yet AI, information abundance, changing consumption habits and declining trust are transforming how policymakers discover and assess evidence, while resource constraints demand greater impact with fewer resources. This workshop brings together communications professionals from the UN, academia, think tanks, research institutes and international organizations to examine the future of policy communications. Through peer-to-peer discussion, participants will identify lessons, emerging risks and opportunities, and practical approaches for strengthening policy influence, with particular attention to translating science and evidence into credible, accessible and relevant information for decision-makers.

  • Organizer: Jack Durrell, Ph.D., Head of Communications, United Nations University Centre for Policy Research
  • Jaya Jiwatram, Creative Innovation, Office of the Under-Secretary-General, Department of Global Communications, United Nations
  • Dr. Natalia Pasternak, Lecturer at the School of International Relations and Public Affairs; Curator of the science book series What Science Says

Beyond Public Engagement:
How Institutions Can Listen Better to Constituents
—parallel

This roundtable brings together practitioners who work directly with the challenge of understanding publics, from city government to the UN system, to interrogate a deceptively simple question: what does it actually mean for an institution to listen to constituents? Drawing on themes from Eric Gordon’s new book, How Institutions Listen: Civic Data, AI, and the Path to Public Trust (MIT Press), the session moves past familiar public engagement frameworks, such as town halls, surveys, and comment periods, to ask what genuine institutional listening requires, and why so much formal “engagement” fails to translate into decisions that people actually trust.

  • Organizer: Eric Gordon, Ph.D., Director of the Center for Media Innovation & Social Impact; Faculty in the College of Communication, Boston University
  • Deanna Bitetti, Head of External Relations and Communications, UNHCR, The UN Refugee Agency
  • Elizabeth Hamby, Director of Civic Engagement, New York City Department of City Planning

Covering the United Nations:
Journalism, Access and Trust in a Changing Information Environment
— parallel

For 80 years, journalists covering the United Nations have connected the institution to the people it serves, shaping how the world understands its work. That role is becoming more vital and more difficult. UN bureaus are closing, international reporting budgets are shrinking, and social media, misinformation and AI are reshaping how audiences encounter world events, while polarization intensifies scrutiny of the UN and those who cover it. Bringing together experienced UN correspondents, this session explores access and transparency, access versus independence, trust and credibility, making UN journalism accessible, the changing information ecosystem, and the future of the UN press corps.

  • Organizer: Stéphanie Fillion, Editor-in-Chief, Envoy magazine; United Nations correspondent
  • Colum Lynch, Senior Global Reporter, Devex
  • Eddit Wright, Media Manager, UNFPA (United Nations Population Fund)
  • Kaori Yoshida, Journalist, Nikkei

Designing for Change:
Effective Communication of SDGs
— parallel

Design plays a central role in how we understand the U.N. Sustainable Development Goals (SDGs), measure progress towards them, and communicate change with various audiences. Design can support broader and more impactful understandings of SDGs while also using data as a language for communicating where individuals and institutions are effective—or where they might be in the future. This roundtable brings together designers and academics whose work is aimed at making the SDGs meaningful, trackable, and communicable. Participants will explore the role of graphic design, data collection, and data visualization in SDG work across public and academic settings.

  • Organizer: Chris Alen Sula, Ph.D., Associate Provost for Academic Affairs; Associate Professor, Pratt Institute
  • Dr. Peter Hoffman, Senior Fellow at the Ralph Bunche Institute (CUNY) and Non-Resident Fellow at the Center on International Cooperation (NYU)
  • Giorgia Lupi, Partner, Pentagram
  • Boaz Paldi, former Chief Creative Officer, United Nations Development Programme; CEO and Co-Founder, Full Frame Advisory

Opportunities and Challenges in the
Ethical Use of AI in UN Communications
— parallel

Ethical choices about AI are shaping how the United Nations communicates and sustains public trust. As adoption advances unevenly across the U.N. system, communicators face urgent questions about transparency, accountability, human oversight, and risks of bias and exclusion. This session brings together scholars and practitioners to examine opportunities and ethical challenges in internal and external communications across organizational contexts. The conversation will explore where AI can strengthen communication, where human judgment remains essential, and where it should not be used, while safeguarding the credibility, impartiality, and public trust on which the United Nations and its work around the world depend.

  • Organizer: Anuradha K. Herath, Adjunct Lecturer, City College of New York; Doctoral Studies, Newhouse School of Public Communications, Syracuse University; Former Director General International Affairs, Sri Lanka Prime Minister’s Office
  • Dr. Eduardo Zachary Albrecht, Columbia University, SIPA
    Adjunct Professor; Co-Director of the UNITAR–Columbia SIPA Executive Program Series on Negotiation and AI
  • Veronika Cernadas Loret, Deputy Director of Communications, Carnegie Council
  • Jaya Jiwatram, Creative Innovation, Office of the Under-Secretary-General, Department of Global Communications, United Nations
  • Prof. Adam Peruta, Dean’s Fellow in AI; Program Director, Advanced Media Management; M.S. Newhouse School of Public Communications, Syracuse University

Designing New Collaborations:
A Working Session on Creative Partnership
— parallel

UN agencies are fluent communicators to governments and development partners, but comms in the current environment increasingly requires reaching new audiences. Engaging corporate leadership, civil society and activists, not to mention a skeptical general public, is becoming more essential to successful programs. With limited internal bandwidth, many UN teams partner with outside creative agencies to craft brands and campaigns that appeal to new audiences. Different kinds of creative partnerships unlock different kinds of communication power. This session brings UN staff and creative practitioners into the same room to map those possibilities and design better ways to create innovative communications.

  • Organizer: Patrick Durgin-Bruce, Founder, Ultravirgo
  • Carlotta Aiello, UN Women, Communication & Branding Specialist
  • Michael McCoughley, Creative Director, Champions Design

From Information to Action:
Digital Platforms for a Better World
— parallel

What moves people from knowing about global challenges to doing something about them? This interactive session explores how digital platforms can make complex evidence accessible, turn sustainability awareness into participation, and connect decision-makers with practical solutions. Through a preview of Earth Info Hub, a live walkthrough of Be the Change, and examples from the Inequality Solutions Portal, participants will discover three approaches to bridging the gap between information and action: making reliable climate and environmental science easier to use; applying marketing and behavior change principles to campaigns for good; and showcasing policies from around the world that reduce inequality and exclusion. Together, we’ll explore practical questions facing communicators: How do you make information useful? What gives people a reason to engage? And how do you design a clear path from interest to action? With time for audience questions and exchange, the session will offer concrete examples and practical ideas for communicators working across the United Nations, civil society, research, and public policy.

  • Organizer & Moderator: Thibault Chareton, Director of Communications, NYU Center on International Cooperation (CIC)
  • Brigitte Perrin, Founder, Earth Info Hub; former Chief of Strategic Communications, World Meteorological Organization
  • Bev Ho, Creator, Be the Change; Head of Strategy, Sustainability and Global Partnerships, The Next Practice

The Impact of Art in Creating a Better World
— parallel

  • Prof. Yann Toma, Professor of Arts, Paris 1 Panthéon-Sorbonne, Artist-Observer at the UN
  • Nathalie Anglès, Executive Director and co-founder of Residency Unlimited (RU) — on “Supporting the creative process of local”
  • Dr. Sozita Goudouna, Professor & Curator, University of London — on “Contemporary art, criticism and introspection in practice : an ‘open’ way.”
  • Prof. Dave Schroeder, Music Professor of Jazz Studies, NYU — on “500 Harmonicas for the United Nation’s International Day of Peace”
  • Raymond J. Dowd, Dunnington’s litigation and arbitration, Fordham University, School of Law — on “Art, fashion law and international practice”

3:50 PM

Closing Remarks

  • Dr. Stefan Tschauko, Conference Creator & Chair

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